The Graphic Design and Marketing program is built to provide students with the ability to dream and design marketing materials, while truly understanding the marketing implications of what they’re producing. It’s a program that allows students to communicate visually, while still exploring their business interests.
The program will enable graduates to work effectively in industry-standard environments, moving from logically identifying and assessing consumer needs and desires to the design of effective promotional graphic materials.
The program will develop a student who is proficient in marketing and graphic design.
The beauty of the marketing and graphic design concentration is that students learn in-depth about the creative process and are able to complement it with marketing knowledge.
Students are able to develop layouts for various applications such as logos, websites, product illustrations, advertisements, brochures, magazines and corporate reports. They research the best way to market, promote and sell the work they’ve created. This course was made for today’s job market.
Year 1 Course Outline Includes
- Google Analytics IQ Certification
- Google Ads Certification
- YouTube Certification
- Facebook BluePrint Certification
- Adobe Creative Cloud
Year 2 Course Outline Includes
- Adobe Photoshop
- Adobe InDesign
- Adobe Certified Associate (ACA)
Some of the career opportunities that students can choose from include:
Graphic Designer, Book or Magazine Designer, Corporate Identity Designer, Marketing Specialist, Social Media Specialist,
3D Design/Printing, Management/Business Owner, Digital Photographer, Web Designer, Wide Format Production and Screen Printing.
*Some careers noted require additional education